Simple, tax-free investing with a Dodl investment ISA

Start your investing journey the smart way with a Dodl investment ISA. Add up to £20,000 to invest in your choice of funds, themes and shares. 


Green Monster Drinking Tea

What’s an investment ISA?

It’s your simple tax-free investment account.

You might’ve seen it called a stocks and shares ISA with other providers, but it’s the same thing: an individual savings account (ISA) that lets you invest what you save, giving you the opportunity to grow it.

An investment ISA has tax benefits. You can add up to £20,000 to it each year, and the investments you buy can grow and earn income tax free! Tax and ISA rules could change in future, but right now ISAs are definitely an investor’s friend.

While ISAs have certain tax benefits, their tax rules could change in future and your personal circumstances can also affect how you're taxed.

For all the finer details on the Dodl investment ISA, check out its key features.

Read the key features

Why invest with a Dodl investment ISA?

A few good reasons...

    1. Give your savings the chance to beat inflation and grow tax-free for your financial goals.


    Investments vs savings growth over ten years
    1. You can pick anything from Dodl’s straightforward range of funds, themes and shares, designed to make investing easier. Interested? More on investments


    Browse investments screenshot
    1. Investing needn’t be scary. With Dodl, there’s no jargon or fuss to get in the way of your simple investing journey.


    Red Monster

    Graph provided for information purposes only. Data source: AJ Bell. Returns are based on £1,000 invested or saved at the start of 2012 and held there for ten years. Investment returns are based on the AJ Bell balanced fund performance where available (2018-2022) and its underlying asset allocation in all previous years to simulate performance. Simulated performance (prior to 2018) has been calculated using the current asset allocation which may have been different in the past and is exclusive of investment charges. Investment returns shown exclusive of platform charges. Savings returns are based on an assumed average figure of 1% interest year on year.

    While investing with Dodl is…a doddle, it carries risk. The value of your investments can go down as well as up and you could end up with less than you put in.

    The charges

    Investing needn’t be scary or expensive. That’s why you’ll only pay one simple charge for your Dodl investment ISA.

    How much?

    0.15% of the value of your investments per year (min £1 per month)

    Orange monster face

    How will I pay it?

    It’s collected from the available cash in your investment ISA once a month, so it’s spread over the whole year.

    Anything else?

    The investments you choose have their own charges to buy/sell or hold them.

    More on charges

    Getting started

    It’s as easy as 1-2-3 to get started with a Dodl investment ISA.


    Open your account

    Sign up and open your shiny new investment ISA in minutes

    Red Monster Face


    Add cash to it

    • Add a one-off amount from as little as £100
    • Set up a direct debit, adding a regular amount each month
    • Transfer an ISA to Dodl 



    Start investing

    Build up your tax-free investment portfolio from the range of funds, themes and shares.

    Like what you’re hearing? Get started

    Green Monster Drinking Tea

    Help’s on hand

    Head to the help centre to have all your questions answered. And you can chat to Team Dodl in the app or at

    Get a little help

    You can always learn more before (and after) taking your first investing steps with Dodl. Pop the kettle on, get comfortable and head to the Dodl learn tab, where you can master the basics of investing.

    Get started today

    Red Monster Head

    Important to know

    You have to be a UK citizen and resident to open an account with Dodl. 

    The past performance of investments isn't an indicator of their future performance and their value can go down as well as up. This means you could get back less than you originally invested. 

    Dodl doesn’t offer any advice so if you’re not sure about the risks involved with investing, you should speak to a suitable financial adviser. 

    How you're taxed depends on your circumstances, and tax rules can change in future.